Monday, November 8, 2010

Digital story telling

Assignment
In your own blog record your answers to the following:

1. Define: marketing, rich media, testimonial, 'About Us'
2. How has Coca Cola used digital story telling?
3. Visit one of the above sample sites and record your impressions.
4. How might you use PhotoStory or other program for telling digital stories in another of your classes?

1.
Marketing- includes identifying unmet needs; producing products and services to meet those needs: and pricing, distributing, and promoting those products and services to produce a profit.

Rich media-Media richness theory, sometimes referred to as information richness theory, is a framework to describe a communications medium by its ability to reproduce the information sent over it

testimonial-a testimonial or show consists of a written or spoken statement, sometimes from a person figure, sometimes from a private citizen, extolling the virtue of some product.

'about us'- information page

2.Visitors see live storytellers introduce digital stories about what Coke has meant to generations of drinkers!

3. My impressions are that the websites are a good idea because the people get to tell there story to everyone on the internet!

4.I could easily use photostory 3 in my other classes when we need to do projects for certain things. For example, if I have a science project on an element I can show examples of it using photostory 3.

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